Firstly, use primer under your foundation. This acts like spackle to fill in lines and pores. Your makeup will wear much longer and not settle in every bit of texture (lines, pores) in the skin. When your makeup settles in pores and lines, it will only bring more attention to what you were trying to minimize in the first place. My favorite primers are Laura Mercier Radiance Primer and NARS Radiance Enhancing Optimizing Primer.
Unless you have oily skin, stay away from powder to set your makeup. Powder accentuates any texture that you have in the skin and makes your skin look more dull. You want to choose a liquid or cream makeup to enhance the radiance in your skin. You no longer need powder to make your makeup stay, use primer instead. One of my favorite foundations is Luminous Silk from Giorgio
Armani because it gives a glow to the skin while still giving you coverage, that is not too heavy.
keep everything else matte. As I mentioned in a previous blog post, I always opt for a matte
eyeshadow in the crease. If you choose to add a shimmery shadow, apply it the the lid, brow highlight or both. If after applying shimmer to the lid or highlight you still feel like your eyes look too crepey,
try applying a shimmery shade over a similarly colored matte shade which will give just a tiny bit of
highlight. As I have mentioned before, my favorite eye shadows are from MAC because of the color
and texture range. I love that they are so pigmented so you need very little and they stay like no other.
For lips and cheeks, you need some color! Opt for shades of pink. peach, or berry. Nude shades for
blush and lips will make you look washed out and just plain blah. Adding some color to your cheeks
and lips will give you more life. I find if I have some pop of color on my lips and cheeks, I need to
use less eye makeup on those days when I have less time also an added bonus. If you haven't noticed a theme already, choose creamy textures, instead of powder if you want to look younger and fresher.
This goes for blush and lip color as well. My favorites are Bobbi Brown Pot Rouge for Cheeks and
Lips and Bobbi Browns Creamy Lip Colors.
I am a huge fan of concealer for under the eyes because it can make you look well rested. Look for lighter weight more liquid textures, not thick and creamy textures. This is one area that less is more! If you choose a heavy, thick concealer, you will look like you aged a few years in a few hours when that concealer cakes in every line that you didn't even know you had. My favorites are Trish McEvoy Correct and Brighten and YSL Touché Éclat.
Longer, fuller lashes make you look younger. If you are no longer blessed with amazing lashes as they tend to get thinner as we age, try a lash serum to enhance your lash length and volume. I personally use Latisse and it works like a charm, but I can be an investment. If you are looking for a less expensive option, try the new Shisedo Full Lash Serum or the Chanel Nourshing Lash Base. You must use these products consistently to continue to see the results.
For eyeliner, it's time to back away from the black eyeliner. Opt for a dark brown or navy shade instead. Stay away from harsh looking liquid liner which is difficult to get a smooth line when you have textured eye lids. If you want a smooth line that does not skip when applying use an angled
brush with a dark eyeshadow for the softest effect. If you are looking for more definition, try a gel eyeliner in a pot or pencil because it goes on so smoothly and stays perfectly. I love the Laura Mercier Creme Eyeliners and Trish McEvoy Gel Eyeliner Pencils.
Lastly, but most importantly, fill in your brows! Fuller looking brows help you look younger. Stay away from skinny brows as they make you look more severe and outdated. You want to ere on the lighter side when choosing a color. If you go to dark, you will again look harsh and aged. My favorites are the brow powders from Anastasia and Lancôme's Powder Pencils.
I hope that these tips and tricks make you look like the youngest version of your self.